Previous Conferences – Emerging Trends in Marketing and Management

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2^nd Annual Emerging Trends in Marketing and Management International Conference

1^st Annual Emerging Trends in Marketing and Management International Conference

Keynote speakers
ALAN SHAW
is a senior lecturer in Digital Marketing at Leeds Beckett University. He has over 25 years’ experience as a practitioner, working as a Global Marketing Manager, Commercial Director, and owner of a Digital Marketing agency. He is the founder of Strategic Planet, a trustee at XPERT Health (a diabetes charity), and an active member of the Social Media Research Foundation. Alan’s main research interests are in Social Network Analysis, Social Listening, Netnography, Social Marketing, and Social Media Marketing. Much of his research is in the health arena, particularly in using social marketing to influence positive health behaviours in people living with diabetes.

ÖZGÜN ERLER BAYIR is an Associate Professor of International Relations at Istanbul University, Faculty of Political Sciences. She is the Jean Monnet Module Chair of “Future of EU: Security, Economy and Transatlantic Relationship”. She holds a PhD on Poland’s foreign policy analysis and has extensive research experience in Poland. Her expertise and research interests are in international relations and politics in Eastern Europe, EU integration, European policies, foreign policy analysis, digital diplomacy, science diplomacy, security studies. She has experience on EU projects and other international project cooperation. She can speak English, German and Polish. Her native language is Turkish. Currently, she is working as an Assoc. Prof. Dr. at Istanbul University, International Relations Department and a research scholar at Istanbul Institute for Competitiveness (I-Com.ist).
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